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TAKFA, which is Iran’s roadmap to a knowledge-based society, was developed through a collaborative effort of some of the best experts, research centers, universities and industrial centers of the country, based on a comprehensive study of best practices of other industrialized countries that have successfully excelled in assimilation of IT at a national level. AG was the only private organization, which along all governmental organizations, was actively involved as the coordinator and supervisor in development and execution of TAKFA. After successful development of TAKFA and managing more than 300 million USD of various national level projects, and in order to assimilate and manage diverse and complementary areas of ICT, a group of independently managed companies and subsidiaries (SBUs) each focused on a particular niche area was established to create Ashna Group. Fuel Rationing Smart Card Project, which is considered as one of the largest IT projects in the Middle East, was the next national level project of AG. To say the least, the project involved facilitation of more than 2200 petrol stations and more than 20,000 petrol pumps to necessary POS, LAN, software, hardware and establishing a WAN across the country for the use of more than 20,000,000 issued smart cards. The major goals of this project were to help in better governance of the fuel rationing, distribution and consumption in the country. Today AG is a leading integrator of consulting, technical, training and enterprise solution providing services which cover a wide range of areas in the ever evolving ICT arena. AG’s vast pool of best business practices and standard development frameworks, next to intelligent management and structured project management regime, provides a crucial and unique opportunity for tackling diverse and multifaceted requirements of each and every one of our clients. AG’s collaborative nature ensures delivery of effective and integrated total solutions to any enterprise.
 Through a network of technology SBUs and collaborative partners, AG delivers the industry’s leading platforms, solutions, and services for intelligently connecting, managing and optimizing ICTresources in shared networked environments. Using these tailored solutions, organizations are better positioned to reduce costs, manage complexity, and satisfy business compliance requirements through optimized use and management of their resources.  The primary concept of AG is based on the belief that from three categories in the hierarchy of challenges towards assimilation of new technology, the easiest is the technology itself. Technical issues such as standards, designs and machinery can be simply acquired or bought. Whereas changing processes through the formulation and enforcement of new rules, regulations and workflows, together with development of human resources required for the change, is a much more difficult undertaking. However, the most challenging category is the organizational changes such as definition and implementation of new roles and responsibilities, dealing with multiple jurisdictions, resolving the conflicting turfs of power etc. This is why while solutions and the application of technologies offered by the globally recognized professional companies may very well work for modern societies, simillar efforts most likely will fail in countries of Middle East region. Although it is imperative to get the right vision and to learn from the experiences gained in these countries, the complexities and particular dynamics of Middle Eastern countries is quite different from that of Western societies. Therefore even internationally renowned companies may lack the presence and knowledge in local business domains required for providing national level IT solutions. AG’s breakthrough mission is powerful and yet simple: to use and further develop the unique and untapped competencies available in Iran to revolutionize and organize effective service development and convenient service delivery to public through the proper application and assimilation of the appropriate information and communication technologies.  |